Hi, I’m Kelly! I’m a Senior Product Designer who builds at the intersection of human psychology, complex systems, and emerging technology. With a background in psychology and a Master’s in HCI, my design philosophy is simple: I live to relentlessly transform complex business problems into intuitive, clean user experiences.
Currently, I design for Coinbase One, shaping the loyalty program for millions of crypto users. Before stepping into web3, I was at Uber, where I scaled UberEats search from basic text matching to an ML-driven ecosystem and launched the platform's first consumer-facing GenAI feature. My roots also include tackling heavy enterprise complexity at Oracle, where I contributed to a foundational UX overhaul of a 25-year-old global platform.
When I'm off the clock, you can usually find me listening to music, chasing the perfect cup of coffee, or cooking up incredibly spicy Chinese food.I’m always energized by side projects and fresh ideas.
If you want to talk design, tech, or food—let’s chat!